Built for businesses running without a CFO
FireFi is designed for small and founder-led businesses that have outgrown a spreadsheet but are not yet at the stage where a CFO makes sense. The financial complexity is real. The budget for a full finance function is not.
The 60-day gap between delivery and payment is killing your cash flow.
Agencies bill on completion and wait 30 to 60 days to get paid. Meanwhile payroll, freelancers, and overheads go out on time every month. FireFi gives you a rolling forecast of that gap so you can see cash pressure coming before it arrives.
See FireFi for agenciesSaaSMRR looks healthy. Your cash runway tells a different story.
SaaS businesses spend heavily to acquire customers who pay back over months or years. The metrics can look strong while the cash position quietly tightens. FireFi tracks the gap between your revenue recognition and your actual cash, and flags it before it becomes a problem.
See FireFi for SaaSE-commerceInventory ties up cash. Seasonality makes it worse.
E-commerce businesses carry inventory before they carry revenue. Add seasonal peaks and the cash timing problem compounds quickly. FireFi maps your cash position against your inventory cycle and flags the periods where you need to plan ahead.
See FireFi for e-commerceWhat every business on this list gets
A rolling 13-week cash flow forecast
Built from your real accounting and banking data. Updated daily. Confidence bands show best and worst case so you can plan for the downside, not just the average.
See the forecast featureAnomaly detection that watches your numbers
Unusual spend, delayed payments, margin shifts. Flagged before they show up in your bank account. FireFi monitors continuously so you do not have to.
See anomaly detectionA monthly narrative report in plain English
What changed, why it matters, what to watch next. Written like a CFO would write it, without the CFO overhead.
See the reports featureNot sure if FireFi fits your business?
The FireFi financial health score takes three minutes. Answer eight questions about how you currently manage your finances and get a plain-English read on where your business stands and whether FireFi is likely to add value.
Check your financial health score